Privacy Policy

Privacy Policy

Welcome to ShopBliss.pk (“ShopBliss”, “we”, “our”, or “us”). Your privacy is important to us. This Privacy Policy explains how we collect, use, store, protect, and share your personal information when you visit our website, create an account, place an order, or communicate with us.

By accessing or using ShopBliss.pk, you acknowledge that you have read this Privacy Policy.

1. Information We Collect

When you visit or shop on our website, we may collect the following information:

1.1 Personal Information

When you place an order, register an account, or contact us, we may collect:

  • Full name
  • Phone number and mobile number
  • Email address
  • Billing and delivery address
  • City and postal code
  • Order details and purchase history
  • Information you voluntarily provide when contacting our customer support team

1.2 Account Information

If you create an account on ShopBliss.pk, we may collect and maintain:

  • Account username
  • Email address
  • Encrypted or securely hashed account password
  • Saved billing and shipping addresses
  • Order history and account preferences

You may also place orders through guest checkout without creating an account.

1.3 Technical Information

When you visit our website, certain technical information may be collected automatically, including:

  • IP address
  • Browser type and version
  • Device information
  • Operating system
  • Pages visited
  • Website interactions
  • Referral sources
  • Cookies and similar tracking technologies

This information helps us understand how visitors use our website and improve their shopping experience.

2. How We Use Your Information

We collect and use your information for legitimate business and operational purposes, including:

  • Processing and confirming orders.
  • Arranging delivery and shipment of purchased products.
  • Contacting customers regarding orders and delivery updates.
  • Processing payments and verifying transactions.
  • Managing customer accounts.
  • Providing customer support.
  • Handling returns, refunds, exchanges, and complaints.
  • Improving our products, website, and shopping experience.
  • Preventing fraudulent transactions and unauthorised activities.
  • Sending promotional offers, discounts, product updates, and marketing communications where permitted.
  • Analysing website traffic and advertising performance.

We only seek to use personal information for purposes reasonably connected with our business operations.

3. Payments and Payment Information

ShopBliss.pk offers different payment options, which may include:

  • Cash on Delivery (COD)
  • Bank transfers
  • Online payment methods

When you make an online payment, your payment may be processed through an independent third-party payment gateway.

We do not intend to store complete debit or credit card numbers, security codes, or sensitive payment credentials on our website. Such information is handled by the relevant payment service provider in accordance with its own security and privacy practices.

For bank transfers, we may use transaction references or payment confirmations to verify your order.

For Cash on Delivery orders, we may share the necessary order and delivery details with our courier partners to complete delivery and collect payment.

4. Cookies and Tracking Technologies

ShopBliss.pk uses cookies and similar technologies to improve website functionality, understand customer behaviour, and support marketing activities.

Cookies may help us:

  • Remember your shopping cart.
  • Maintain your shopping session.
  • Remember your preferences.
  • Improve website performance.
  • Understand how visitors interact with our website.
  • Measure advertising effectiveness.

4.1 Google Analytics

We may use Google Analytics to understand website traffic, visitor behaviour, popular pages, and general shopping trends.

Google Analytics may collect technical and browsing information through cookies and similar technologies.

For more information, please visit Google’s Privacy Policy: https://policies.google.com/privacy

4.2 Meta Pixel

We may use Meta Pixel and related Meta technologies to:

  • Measure advertising performance.
  • Understand website visitor interactions.
  • Create relevant advertising audiences.
  • Measure conversions.
  • Improve the relevance of advertisements shown on Facebook and Instagram.

Meta may process certain technical and browsing information in accordance with its own privacy policies.

For more information: https://www.facebook.com/privacy/policy/

4.3 Managing Cookies

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect website functionality, shopping cart features, or checkout processes.

Where required, we will provide appropriate cookie notices and consent controls.

5. Sharing Your Information with Third Parties

We respect your privacy and do not sell your personal information to third parties.

However, we may share necessary information with trusted service providers to operate our business and fulfil customer orders.

These may include:

5.1 Courier and Delivery Companies

We share relevant customer information, including names, phone numbers, and delivery addresses, with courier companies so they can deliver orders and provide shipment updates.

5.2 Payment Service Providers

Payment providers may receive relevant transaction and payment information to process payments, verify transactions, and prevent fraudulent activities.

5.3 Google and Meta

We may share or allow the collection of certain website usage and advertising information through Google Analytics, Meta Pixel, and associated services.

5.4 Marketing Partners

We may work with marketing and advertising service providers to manage campaigns, communicate offers, analyse performance, and improve customer engagement.

We expect our service providers to handle information appropriately and only for the purposes for which it is shared or collected.

6. Marketing Communications

We may use your contact information to send you:

  • Promotional emails.
  • Special discounts and offers.
  • New product announcements.
  • WhatsApp messages.
  • SMS marketing messages.
  • Seasonal campaigns and other promotional updates.

We aim to send marketing communications responsibly.

You can opt out of promotional communications at any time by:

  • Using the unsubscribe link in promotional emails.
  • Replying STOP to SMS messages where supported.
  • Contacting us through our official email address.
  • Requesting removal from promotional WhatsApp communications.

Please note that opting out of marketing messages will not prevent us from sending essential communications relating to your orders, payments, deliveries, returns, or customer service.

7. Data Security

We take reasonable technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, loss, or misuse.

These measures may include:

  • Secure website connections using HTTPS/SSL.
  • Restricted access to customer information.
  • Secure account authentication.
  • Website and server security measures.
  • Appropriate security practices for our service providers.

However, no method of electronic transmission or internet storage is completely secure. While we make reasonable efforts to protect your information, we cannot guarantee absolute security.

8. Data Retention

We retain personal information only for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy.

This may include retaining information to:

  • Complete orders and deliveries.
  • Maintain customer account records.
  • Handle refunds, exchanges, and complaints.
  • Maintain financial and transaction records.
  • Meet applicable legal, tax, accounting, and regulatory requirements.
  • Resolve disputes and prevent fraud.

When information is no longer required for these purposes, we may delete, anonymise, or securely dispose of it, subject to applicable legal obligations and legitimate business requirements.

9. Your Privacy Rights

You may contact us to request assistance with your personal information.

Depending on applicable law and the circumstances, you may request:

  • Information about the personal data we hold about you.
  • Correction of inaccurate or incomplete information.
  • Deletion of personal information that we no longer need to retain.
  • Closure of your customer account.
  • Withdrawal of consent for optional marketing communications.
  • Assistance with concerns regarding the use of your personal information.

We may need to verify your identity before processing certain requests.

Please note that some information may need to be retained where required for legal, accounting, security, or legitimate business purposes.

10. Third-Party Websites and Services

Our website may contain links to third-party websites, payment services, social media platforms, or other external services.

These third parties operate independently and have their own privacy policies and practices.

ShopBliss is not responsible for the privacy practices, content, or security of external websites and services.

We encourage you to review their privacy policies before sharing personal information with them.

11. Children’s Privacy

ShopBliss.pk is intended for general consumers and is not specifically directed at children.

We do not knowingly collect personal information from children without appropriate authorisation where required.

If you believe that a child has provided personal information to us improperly, please contact us so that we can review the matter and take appropriate action.

12. Privacy and Applicable Laws in Pakistan

ShopBliss.pk operates from Pakistan and primarily serves customers within Pakistan.

We aim to handle customer information responsibly and take reasonable measures to protect personal information in accordance with applicable Pakistani laws and regulations.

These may include relevant provisions of the Prevention of Electronic Crimes Act, 2016, as amended, the Electronic Transactions Ordinance, 2002, and other applicable legal requirements.

Where applicable, we also seek to respect privacy and data protection requirements that may apply to visitors or customers from other jurisdictions.

13. International Data Processing

Although ShopBliss.pk primarily serves customers in Pakistan, certain third-party services, including analytics, advertising, hosting, and payment providers, may process or store information on servers located outside Pakistan.

By using these services, information may be processed in accordance with the relevant service provider’s privacy policies and applicable legal requirements.

We take reasonable steps to work with service providers that maintain appropriate safeguards for the information they process.

14. Changes to This Privacy Policy

We may update or revise this Privacy Policy from time to time to reflect changes in our business operations, website features, technology, or applicable legal requirements.

We encourage visitors and customers to review this page periodically.

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal information, please contact us:

ShopBliss.pk

Website: https://shopbliss.pk/

Email: care@shopbliss.pk

Phone: +92 313 247 0032

We will make reasonable efforts to review and respond to privacy-related enquiries.

Thank you for shopping with ShopBliss.

Your trust matters to us, and we are committed to providing a safe, secure, and enjoyable online shopping experience.